With 1 in 5 Americans expected to develop skin cancer by age 70, XPEL emphasizes the importance of protection against harmful ultraviolet (UV) rays. Its window film solutions are designed to safeguard individuals in vehicles, homes, and marine environments.
SAN ANTONIO--(BUSINESS WIRE)--XPEL, Inc. (NASDAQ: XPEL), a global leader in protective films and coatings, is encouraging both drivers and homeowners to take proactive steps against sun exposure during Skin Cancer Awareness Month this May. As part of this initiative, the company is introducing a special, limited-time offer in recognition of National Don’t Fry Day on May 22, 2026.
Observed each year on the Friday before Memorial Day, National Don’t Fry Day focuses on educating the public about the risks associated with ultraviolet radiation while promoting sun-safe behaviors as the summer season begins. To support this effort, XPEL is offering a 15% discount on automotive window tint installations at participating authorized dealers and company-owned locations across the United States on May 22 only.
Chris Hardy, Vice President of North America at XPEL, noted that sun protection should be considered an essential part of daily life, especially during the summer months. He highlighted that UV exposure accumulates over time—from everyday driving to time spent indoors—and that XPEL’s automotive, residential, office, and marine window films provide a practical and effective way to reduce this risk while enhancing comfort.
XPEL’s automotive and marine window films incorporate advanced metallic and nano-ceramic technologies that block more than 99% of harmful UVA and UVB radiation while also significantly reducing solar heat. Testing has shown that vehicles equipped with XPEL window films can experience interior temperatures up to 15 degrees cooler compared to untreated vehicles.
For residential applications, XPEL’s architectural window films offer similar protective benefits indoors. These films can block up to 78% of solar heat and 99% of UV rays while still allowing natural light to enter the space. In addition to improving comfort, they help lower energy costs, reduce glare, and prevent fading of furniture and interior surfaces.
XPEL’s window film products are supported by the Seal of Recommendation from The Skin Cancer Foundation, reinforcing their role as part of a comprehensive approach to sun protection.
On May 22, 2026, customers across the United States can receive a 15% discount on XPEL automotive window tint installations by booking an appointment with participating authorized dealers on that day. Availability may vary by location, and appointment slots are limited.
Chris Hardy also emphasized that not all window tint solutions offer the same level of protection. He encouraged consumers to use National Don’t Fry Day as an opportunity to evaluate whether their current window tint effectively blocks UV radiation or to consider upgrading to a higher-performance solution.
As UV exposure levels increase heading into summer, and with May recognized as Skin Cancer Awareness Month, XPEL urges individuals to adopt proactive sun protection strategies—whether driving, at home, on the water, or in everyday environments.
XPEL, Inc. is a leading provider of protective films and coatings, offering products such as automotive paint protection film, surface protection film, window films for automotive and architectural use, and ceramic coatings. With a global presence, an extensive network of trained installers, and its proprietary DAP software, the company focuses on delivering high-quality products, exceptional customer service, technical expertise, and advanced training. XPEL, Inc. is publicly traded on the Nasdaq under the ticker symbol “XPEL.”
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